loco’s bar

With something going on every night, deals everyday and disparate looks for everything, it was clear that a bit of brand refresh was in order at Loco’s, the main student bar at Brunel University. After a little research and several rounds of feedback the new look was ready to hit the bar. With bold text and attention grabbing bright colours the posters and updated digital screens made an impact right away.

Table-talkers and strut cards for the bar were added so people could easily take advantage of the regular deals and maybe discover something new. Later updated and streamlined food and drink menus were created, which also saw an increase in in sales across various products.